In the era of rapid technological advancement, businesses are continually challenged to harness the full potential of data, analytics, artificial intelligence (AI), and digital solutions. The key to success lies not just in keeping pace with the latest and shiniest, but in strategic planning that prioritizing business needs based on organizational context.
Using frameworks helps facilitate strategic conversations and provides a structured approach to focus, prioritize, and drive decisions. There are many frameworks for thinking about business value. One such example is the one put forth by Bain in the B2B context.Â
![](https://alphacq.com/wp-content/uploads/2023/12/Value_B2B_Bain-693x1024.jpeg)
How can you use this framework to think about your organization? Some questions to consider:Â
- What are some sources of value that are foundational but missing or not fully available?
- What are the key functional capabilities you need?
- What are sources of value for enhancing the user experience and interactions?
- What are the needs for you as an individual?
- What is the vision that you aspire for?
By addressing foundational capabilities first, organizations lay the groundwork for success that is sustainable and business impactful.
We at AlphaCQ start by understanding you and where you are coming from. What are sources of value for you? Let’s chat.